As a Richmond-based company, COLAB loves working closely with other Richmond-based companies and local non-profits.
Better Housing Coalition is a regional nonprofit developer of apartment communities and single-family homes. This organization not only provides residential opportunities, but goes a step further to offer support services for those living in its communities. They help children gain a higher education, assist adults in becoming more self-reliant, and support seniors as they age in place.
While doing great work offline, the digital presence had a lot of opportunities. Its design was outdated, and while analytics showed most visitors came to the site in search of housing, the user experience wasn’t helping people find the information they needed.