From the standpoint of design, we would like to think the results speak for themselves. Whether or not you understand all of the meaning behind the design of the site, we think it still clearly speaks to the vibrancy and dynamism of LCLD’s people and programs. It is a design that brings to the forefront LCLD’s two strongest assets: its people and its programs.
Digging further into the site, you can begin to appreciate the value of consolidating LCLD’s data into one ecosystem. The custom map shows the geolocation of Members, Fellows, and Mentoring programs across the country. The Fellows’ map-points connect to each Fellow’s directory listing – providing both a high-level view of the extent of the program, as well as a way of finding Fellows in a particular city.
News and Events listings now show the full breadth of all of the programming that happens at LCLD, but can also be filtered by audience in order to see a more refined set of items. Registrations, sign-ups, and profile updates now all feed directly into the same backend system for LCLD staff to administer.
Merging the two sites and the two sets of data was not a simple (nor painless) task, however the benefits, both administratively and in terms of site content, far outweighed the work-effort required. From a constituent management standpoint alone, having all Members, Fellow, Scholars, Mentors and Mentees included in the same backend system is essential for business operations. The custom CRM tool we developed for LCLD allows them to pull reports that draw from all of the consolidated data they now have at their fingertips.
Both in form and function, the LCLD website has been a great success and is a site in which COLAB takes tremendous pride as it shows the breadth of professional skills we can bring to a project. Whether the problems we need to solve are strategic, design-centric, programmatic, or all of the above, we have creative and appropriate solutions that can be woven together – good form married to great function.