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Don’t Let Google’s ‘Core Web Vitals’ Sink Your Search Rankings
In 2021, Google will update its algorithm to incorporate Core Web Vitals. Improve your site performance now so the update doesn’t damage your site’s ranking.
Streamline Customer Service with a Knowledge Base
Your customers have questions; let them find their own answers. Learn what a knowledge base is, what makes an effective one, and the benefits of having one.
How to Align Your Team’s Design Goals During an Agency Collaboration
In a website redesign, each stakeholder views the design differently. Use our alignment chart to help your team give constructive design feedback.
How API Integrations Will Take Your Marketing Further
What is API integration and how can it make your job easier? Learn how marketing APIs leverage existing data, improve user experience, and save staff time.
Maximize Digital Marketing Data Using Google Data Studio
For digital marketers, Google Analytics (GA) offers an illuminating window into customer behavior, interests, and the overall effectiveness of your marketing efforts. That said, for all the powerful insights GA promises, its default user experience leaves a lot to be desired. One of the most powerful website analytics tools on the market, GA requires some […]
Use a Pattern Library to Keep Pace with Digital Demands
One of the core difficulties in managing a digital presence is its constant rate of expansion. Whether asked to develop new pages, forms, or microsites, marketing managers are often overwhelmed by their website demands. You need a way to develop and deploy new and effective site features quickly and easily. But with so many different […]